The subscription economy promised predictable revenue and lasting customer relationships. But as consumers face
economic uncertainty and are overwhelmed with choices, are subscriptions losing their appeal? This panel brings together experts from VML, Stripe and Braze to dissect the current state of subscriptions. We'll explore the data behind the trends (as featured in VML’s report, Is the Subscription Economy Dead?), uncover the challenges facing subscription businesses, and identify the innovative strategies needed to thrive in a rapidly evolving landscape. From personalization and value-added services to flexible pricing models and enhanced customer experiences, discover how to reinvent your subscription model with AI for long-term success. Join us as we navigate the future of recurring revenue and unlock the secrets to building lasting customer loyalty.